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Author Archives: Will

Recent Work – Cadillac “The Challenge”

Cadillac – CTS “The Challenge” Agency: Fallon Production Company: @Radical Media Project: The Cadillac CTS is engineered with perfect 50/50 weight distribution – to test it we lined one up going forward and one in reverse then took them around Willow Springs Raceway. Role: Director + Director of Photography. Shot on the RED Epic with...

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Recent Work – Chris Rado’s Scion tC 2.0

Team Need for Speed/World Racing – Chris Rado’s Scion tC 2.0 Production Company: WR + CO Project: Chris Rado is a mad man when it comes to speed. He is constantly pushing the limit of whats possible with his cars. His platform isn’t your traditional race car, in fact, its a Scion tC! In Time...

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Keep Drifting Fun – Trailer

The full short film coming soon.

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Random – RED Epic 300fps test

Recently, Skylar Smith and I set out to test my RED Epic’s 300fps capabilities. How did we test them? By having Skylar throw water balloons, tomatoes, and spray diet coke and mentos at my face – all while letting the EPIC capture the action at 300 frames per second and a shutter of 1/2500th of...

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Keep Drifting Fun – Teaser

Long awaited teaser trailer for Keep Drifting Fun. Vimeo or YouTube. Directed/Edited by Joshua Herron and Will Roegge. Motion Graphics by Andy Sapp.

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Recent Work – Rich Minga & BFGoodrich

BFGoodrich Tires –Rich Minga – G-Force Sport Comp 2 Production Company: TMA Project: Rich Minga is a veteran racer, stunt man, and an awesome guy to work with in the film business. In this behind the scenes promo for BFGoodrich Tires – I interview Rich and we follow him on the set of our commercial shoot...

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Recent Work – BFGoodrich Comp2 Sport

BFGoodrich Tires – G-Force Sport Comp 2 promo Production Company: TMA Project: My friends at BFGoodrich/The Martin Agency came to me with a new tire and concept for the launch video. The concept was two cars equipped with Comp 2s playing a game of “skate” with cars – one upping each other each round with...

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Follow me on instagram – @willroegge

Made the switch back to an iPhone. My favorite application on iPhone is instagram. If you are an iphone user and on instagram follow me @willroegge. I update regularly and post all iphone photos from my daily adventures. Surprisingly impressed with the iPhone 4s’ built in camera – works much better than my HTC EVO....

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Recent Work – Irwindale 120 FPS

Keep Drifting Fun – Irwindale 120 FPS Production Company: Self Produced Project: Use motion graphics to track info graphics to RED One footage from Irwindale 2011. Test the RED One with the RED 18-85 and RED 300mm lenses. Role: Director, DP, and Editor. Motion Graphics by Skylar Smith. Shot on the Red One MX. Special thanks...

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Recent Work – K&N 1/10th Scale RC Chase

K&N Air Filters – Limited Edition Vaughn Gittin Jr. HPI RC Drift Car Sweepstakes Production Company: Self Produced/K&N Air Filters Project: K&N teamed up with HPi RC Cars to give away Vaughn Gittin Jr’s HPi 1/10th scale RC Drift cars – they contacted me to direct a chase between Jr and his 1/10th scale version....

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Recent Work – Hyundai Veloster Golf

Hyundai Motor Company North America – Speed Golf with Rhys Millen Production Company: Self Produced/Rhys Millen Racing Project: While working on the Leadfoot festival promotional material in New Zealand – Rhys brought up his idea to do a golf cart video with his Hyundai Veloster Rally Car. We had a down day of filming from...

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Recent Work – Need for Speed The Run

Electronic Arts – Need for Speed “The Run” Promo Production Company: Self Produced/Need for Speed Branding Project: Need for Speed was launching their newest title – The Run and asked me to come up with a chase sequence between two of its featured cars. The cars, Vaughn Gittin JR’s 1969 Mustang RTR-X and the present...

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Quick Grabs – Chris Rado

The end of 2011 has been crazy for me. The last few months of this year have kept me very busy and one of the projects I’m looking forward to finishing up is a piece on Team Need for Speed driver Chris Rado. Here are a few screen grabs from the video. Still editing it...

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A Day with Will – Wyoming and Colder Places

The coldest I’ve ever been has to be…Wyoming. Prior to this most recent trip, wind chill and cold temperatures combined to make a few snowboarding trips – extremely brisk. However, Wyoming in December at 3am has to take the prize for the coldest I’ve experienced. -16 degrees will make you want to curl up and...

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Recent Work – Leadfoot Festival 2012 Promo

Leadfoot Festival – :90 Promo 2012 Production Company: Self Produced Project: Rod Millen must have one of the greatest driveways in the world. Over a mile long of twisting tarmac with some of his favorite features from courses and roads that he has raced – from around the globe. Now in its second year, the...

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A Day with Will – Westy Ohio to California PT II

After leaving Tucumcari, New Mexico we headed further west to Albuquerque – home of the second longest tramway in the world. We rode the tram up to the top, which provided spectacular views of the state and city. We didn’t stay long because the winds at the top were blowing and it was very chilly....

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A Day with Will – Westy Ohio to California

Chicago, Illinois November 2011. The leaves were golden and hanging on like the last warmth of summer on a fall afternoon. It was time to bring my 1974 Volkswagen Westfalia Van back out to California from the midwest. The van, known as Westy – short for the Westfalia camper conversion it sports, had been at...

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Recent Work – Fredric Aasbo 2011

Need for Speed – Fredric Aasbo 2011 Production Company: Self Produced Project: Fredric Aasbo was 2010 Formula Drift Rookie of the Year. In between the 2010-2011 Formula Drift seasons he won several major international drifting competitions and was set to drive for Papadakis Racing in the Scion tC. A new car for Fredric and a...

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Quick Snap – Carrera Slide

This is my car, this is me driving, this is as fun as it looks…photo by Skylar Smith.

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A Day with Will – NZ II

Rhys uses his hands to explain car positioning for a video we shot in New Zealand on his family’s property. We ended up mowing sections of the long grass down to make a golf course like setup for his rally car. Some of the other residents were curious about our project. Rod Millen has a...

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